HubSpot vs Vocus


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HubSpot
HubSpot is the world’s leading inbound marketing and sales platform. Over 10,000 customers in 65 countries use HubSpot’s award-winning software, services, and support to create an inbound experience that will attract, engage, and delight customers.
10
Vocus
The Vocus Marketing Suite is a comprehensive automation solution that helps you easily and efficiently engage prospects, nurture high-quality leads and drive results. Use Vocus to attract, engage and retain customers. Our integrated marketing software delivers real-time marketing leads directly to you.
Comparing HubSpot vs Vocus is like comparing apples to oranges. Because your business is unique and nobody except you can decide, which is better for your company. But we can add some fun to your research and suggest some new comparison parameters.

Ok, now let's compare the UI. Looks like HubSpot has more user-friendly interface than Vocus because it's bigger. At least on our screenshots


To compare the popularity of the solutions we counted how many alternatives people search for each of them on the Internet. And it turns out that HubSpot is more popular than Vocus

Now let's look at the recent activities of our competitors:

- HubSpot unveiled Conversations (in 2017)
- Marketing platform HubSpot acquires AI startup Kemvi (in 2017)
- HubSpot launches own CRM system (in 2015)
- Marketing giant HubSpot files $100M IPO (in 2014)
- Hubspot: how to attract customers and Salesforce money using Inbound marketing (in 2011)

Looks like HubSpot was recently more active than Vocus (at least in our news). We also found some news, in which HubSpot and Vocus meet head to head:

2014 - Marketing giant HubSpot files $100M IPO. Beware Vocus


HubSpot, the provider of marketing automation software has officially filed an IPO to raise up to $100 million. HubSpot is following in the footsteps of its competitor Marketo, which went public last year. Other rivals, including Eloqua and ExactTarget sold themselves to bigger, broader software companies — Eloqua to Oracle for $871 million in late 2012 and ExactTarget to Salesforce.com for for $2.5 billion in six months later. By the way, Salesforce as well as Google are also investors in HubSpot.