MailChimp vs VerticalResponse


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MailChimp
Online email marketing solution to manage contacts, send emails and track results. Offers plug-ins for other programs. Get insight about your subscribers and keep your contacts in one place with subscriber profiles. MailChimp helps you email the right people at the right time. In addition to our built-in segmentation and targeting options, you can automate triggered emails based on your subscribers' website activity.
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VerticalResponse
Email Marketing by VerticalResponse makes it easy to create and send emails that get great results to grow your business. It’s easy to build your email. Just drag image and text blocks right into your email and move ‘em around with the click of a mouse. Don’t have a graphic designer? No problem! Choose one of our professionally designed, free templates.
Comparing MailChimp vs VerticalResponse is like comparing apples to oranges. Because your business is unique and nobody except you can decide, which is better for your company. But we can add some fun to your research and suggest some new comparison parameters.

Ok, now let's compare the UI. Looks like VerticalResponse has more user-friendly interface than MailChimp because it's bigger. At least on our screenshots


To compare the popularity of the solutions we counted how many alternatives people search for each of them on the Internet. And it turns out that MailChimp is more popular than VerticalResponse

Now let's look at the recent activities of our competitors:

- Mailchimp’s marketing automation tools are now available for free (in 2017)
- MailChimp combines email marketing with Facebook Ads (in 2017)

Looks like MailChimp was recently more active than VerticalResponse (at least in our news).